Monday, March 28, 2011

Food in the Mail: Online Bake Sale for Japan

When I was a kid, I loved to get things in the mail.  There was a wonderful book called Free Stuff for Kids that I checked out of the library countless times, just so I could ensure a constant stream of packages and envelopes to our house.  Since then, partly due to the explosion of the internet (gee, I am getting old) the U.S. Postal Service has seen a downturn in people sending things other than bills and junk mail, and I think it's a damn shame.

So I try to make up for it by sending food in the mail.  Some of you know this first hand ... and while I know there's no guarantee that everything arrives intact as it leaves my kitchen, at least I'm keeping the post office in business.  I especially like to send food to people when they're feeling under the weather, or when there's a crisis that leaves them less able to cope in the kitchen.  Now there's an important cause that requires our attention.

A fellow blogger at The Tomato Tart came up with a cool idea to raise a little “dough” for a good cause through a virtual online bake sale. All of the proceeds will go to Second Harvest Japan, which is an organization that makes sure perfectly good food that can’t be sold through mainstream stores in Japan make it to the people who need it. (Take a look at this little video from CNN if you’d like to learn more about the organization.) I am one of the many food bloggers participating in the bake sale, and I'll be sending the lucky winner 9x13 inches of my amazingly buttery, nutty (only if you want them that way), chocolatey blondies!  Bidding will go live on March 30th for one day only. There's a little article in SF weekly about the sale ... I hope you'll check it out and bid on some amazing baked goods, for a good cause!  Go to The Tomato Tart now!
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  1. That is cool. Keep your eyes on your mailbox too. :)

  2. I used to LOVE the book Free Stuff for Kids. We would obsess over all the stuff we might be receiving (althought I think we were better about talking about the free stuff than actually taking the steps necessary to get it). What a blast from the past.

    Thanks for posting the link for this great cause. I'll definitely check it out.

  3. I LOVE getting things by post - so much that I've joined something called 'postcrossing' where you send/receive a postcard to/from a random person somewhere in the world. And you should see my excitment when I receive a parcel in the post - even when it's something I know I'll be getting because I ordered it. I suspect there are several companies that regret giving out tracking numbers as I refresh the page so much.

  4. @TasIVFer: there are bakers participating in Australia. ;)
    @N: can't wait. :)
    @manymanymoons: I'm so glad you remember, too! :)

  5. Thanks for sharing, looks delicious & of course an awesome cause!

  6. I still love getting stuff in the mail. I honestly think it's the only reason I ever buy anything online: so that I can see that package when I come home. So exciting!

  7. I have been a lucky one... and feel free to keep supporting the P.O. with my address. :) LOL

    Seriously though, this is a great idea. I will have to check it out. :)


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